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  • Stand Out from competitors and connect with customers through marketing and direct mail campaigns.

  • Give your customers a fully immersive printing experience.

Strand out with our San Antonio Printing Services. We are a premier, one-stop custom printing shop that proudly serves San Antonio as well as around the globe.

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San Antonio Printing Services 

We offer direct mail printing services, business cards, banners, promotional items, and more. Customers in San Antonio and around the world have experienced our great customer service. Printing and direct mail is our specialty! We provide printing services for customers in San Antonio, Houston, Austin, Dallas, and nationwide! 

Clients - Universities, Non Profit, Small Businesses, as well as corporations come to Accu-Print for their printing and mailing needs. People from different industries come to us for targeted direct mail campaigns, flyers, letters, self-mailers, and greeting cards. We are based in Texas and serve customers across the country

Let us combine our printing commercial printing, label printing, and marketing expertise with the service necessary to take your project from concept to completion.

  • Along with printing for advertising why not Claim space for your brand in every recipient's office or home? With branded gifts and giveaway items, a simple set of custom pens with a mug or hat can make a big, lasting impression. We help with Political Campaigns ( PC) in San Antonio area along with other regions. Mailing print services for churches and organizations are also available

  • Whether you are printing brochures or business cards for your company, In an increasingly cluttered mailbox, standing out is more important. Fortunately, we've been a master at direct mailing for years. We also do a great job with post cards here in San Antonio. It's time to deliver a stronger mailing services campaign.

  • Whether you need to send a weekly email promotion, a monthly
    eNewsletter, or want to integrate email as part of your overall marketing
    mix, the e.f. group can help you develop strategy, graphic design and
    messaging.

  • Banners
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    A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

Printing Services Clients & Partners - Printing Company Clients in San Antonio as well as Nationwide

December 2, 2024

Using Branded Promo Products to Boost Your Marketing Reach

In the world of marketing, every dollar counts. The goal is to ensure every strategy yields the highest possible return on investment. Because one thing’s for sure—marketing dollars aren’t exactly falling from the sky.

That’s where promotional products, or branded swag, really shine.

More than mere freebies, promo products are proven agents for amplifying brand recognition and nurturing loyalty. But you don’t have to take our word for it: An entire body of research on promo products shows why they’re a standby for businesses large and small looking to raise awareness and attract new customers.

Let’s see what the research says, including these stats from marketing organizations like Vistaprint, ASI and PPAI, highlighting the power of promo products.

  1. Consumer love for branded swag: A recent study showed that 53% of consumers enjoy receiving branded gifts.
     
  2. Improved brand perception: The same study found that 76% of consumers had a positive shift in their perception of a brand after receiving a promotional product.
     
  3. Boost in online reviews: Research also indicated that 40% of consumers were more likely to write a positive online review after receiving a promotional product.
     
  4. Employee value: An impressive 83% of participants in the study had used or worn a promotional item from their employer.
     
  5. Importance of sustainability: Over a third of consumers consider sustainability a key factor in promotional products.
     
  6. Usefulness and uniqueness: These were identified as the two most vital characteristics of promotional products, according to Vistaprint.
     
  7. Consumer popularity: PPAI found that 94% of respondents genuinely appreciate receiving promotional items.
     
  8. Introduction to new businesses: 9 out of 10 respondents in the PPAI study agreed that promotional products were an effective way to discover new businesses.
     
  9. Tangible gifts over emails: 85% of respondents in the PPAI study preferred receiving a promotional product over a promotional email.
     
  10. Quality reflects reputation: 72% of respondents in the PPAI study believed that the quality of a promotional item reflects on a brand’s reputation.
     
  11. Longevity of promo products: ASI research found that 40% of promo product owners have kept some items for over 10 years.
     
  12. Eco-friendliness enhances brand image: 46% of consumers in the ASI study had a more favorable opinion of a brand if the promotional product they received was environmentally friendly.
     
  13. Lasting impressions: Promotional writing instruments generate 3,000 impressions over their lifetime and are typically kept for nine months, according to ASI research.
     
  14. High regard for promotional products: ASI's study found that promotional products are the most highly regarded form of advertising.
     
  15. Reasons for keeping promo items: Quality, usefulness and attractiveness were the top reasons for keeping promotional items, as revealed in the ASI research.
     
  16. Size of the promo products industry: Swagdrop reports that promotional items constitute a more than $26 billion industry.

These studies clearly illustrate that promotional products are more than just "stuff we all get.” From a marketing perspective, they’re nothing short of a secret weapon—a powerhouse of potential return on investment with the potential to make your brand more noticeable and memorable.

Whether you're a startup on a tight budget or a well-established corporation, investing in a promo product strategy could be the best thing you do for your marketing all year long.